Pathway Analytics
  • Introduction
  • Blog
    • MMM Showdown: Google Meridian vs. PyMC Marketing
    • Drop Line Charts - Use Process Behavior Charts Instead!
    • Create a GitBook Data Science Portfolio
    • 5 Reasons I Chose Johns Hopkins Online AI Masters Program
  • Statistics
    • Google Lightweight MMM
    • Propensity Score Matching
    • Thompson Sampling
    • Basketball Free Throw Percentage App
  • Deep Learning
    • Classifying Medical Abstract Sentences
    • Predicting Bitcoin Prices
    • Food Image Classifying
  • Supervised Learning
    • Waiter Tips Multivariate Regression
    • Sleep Cycle - Analyzing My Own Sleep Data
  • Unsupervised Learning
    • Customer Segmentation using KMeans
    • Time Series Clustering
  • Dashboards, Reports, and Visualizations
    • Shiny Useful Code
    • R Markdown Reports
  • Mini Notes
    • Useful SQL Code
    • Testing Code
    • Correlation Plots
    • Docker - Jupyter Lab and R Studio Setup
    • Tensorflow GPU Setup
    • Object Oriented Programming
    • R and Python Together using Reticulate
    • Random Forests are Versatile
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  • About Me
  • Blog Highlights

Introduction

Welcome to the Pathway Analytics Blog!

Straightforward Analytics. The Shortest Path to Growth.

About Me

  • šŸ‘‹ Hi, Iā€™m Pathway Analytics.

  • šŸ‘€ Iā€™m interested in solving your business problems, and then training you to solve them on your own!

  • šŸŒ± Iā€™m currently working on a building a custom Bayesian Marketing Mix Model.

Blog Highlights

  • MMM Showdown: Google Meridian vs. PyMC Marketing

  • Propensity Score Matching and Causal Inference

  • Process Behavior Charts

NextMMM Showdown: Google Meridian vs. PyMC Marketing

Last updated 3 months ago