> For the complete documentation index, see [llms.txt](https://pathwayanalytics.gitbook.io/blog/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://pathwayanalytics.gitbook.io/blog/readme.md).

# Introduction

Welcome to the Pathway Analytics Blog!

*Straightforward Analytics. The Shortest Path to Growth.*

## About Me

* 👋 Hi, I’m Pathway Analytics.
* 👀 I’m interested in solving your business problems, and then training you to solve them on your own!
* 🌱 I’m currently working on a building a custom Bayesian Marketing Mix Model.

## Blog Highlights

* [MMM Showdown: Google Meridian vs. PyMC Marketing](/blog/blog/google_meridian_vs_pymc.md)
* [Propensity Score Matching and Causal Inference](/blog/statistics/propensityscorematching.md)
* [Process Behavior Charts](/blog/blog/process_behavior_chart.md)